World first AI replay tech for tenpin bowling centres


Powered BY AI. RUN BY Humans.

What is replai?

replai provides 4K AI-powered highlight clips and tournament livestreaming for tenpin bowling centres.

Bowlers scan a QR code on their lane to opt-in to filming.

The replai AI algorithm then films and tracks the bowlers who have opted-in using their biometric data and what they’re wearing.

Once bowlers have finished their session they can choose to purchase the clips that have been compiled.

How it works for centres

replai helps the tenpin bowling centre acquire all the necessary hardware (cameras, cables and server/computer) required to purchase and install the system.

replai then charges a monthly upkeep fee to monitor and further train the AI model, and stream any tournaments or league nights.

The venue retains 100% of the sales either via one-off purchases from social bowlers (eg. first timers who bowl their first strike), or monthly subscriptions from league bowlers.

Venues can also add replai to their pre-purchased birthday or membership packages.

Centre benefits

Bowler benefits

 ⁠1. Increases venue revenue (can be included as an add-on package for birthday parties and memberships).

2. Livestream events and league nights!

3. Provides a practice training tool for their bowlers and bowling coaches.

4. Increases venue social media reach and brand awareness.

1. Bowlers will capture their first strike or spare on video (usually very difficult as no one films a whole session).

2. Bowlers can easily download and share clips to their social media.

3. ⁠League bowlers can review an entire hour's practice or a whole night's competition in just ten minutes (no more editing!).

4. Unlike tripods, the cameras are placed so no spectators get in the way of the footage.

The replai team

Thea Cowie, Strategy Director

David Barbeler, Managing Director

Daughter Barbeler, Dictator in Chief

We’re a husband and wife team who have more than a decade of experience running an (almost) award-winning content creation agency, called 99content, for 700+ small and medium businesses.

About one year ago, while having a date night at The Keys in Preston, Thea got her very first strike the moment that David stopped filming her bowls (whoops!).

After a little research, we found that no tenpin bowling alleys offered video replays or regular tournament livestreaming, and thought: “well, why not us?”

For years we’ve been building contacts in the AI and machine learning space, and after a few calls, chose to team up with Melbourne-based AI modelling team Escalo to help us develop replai.

In our spare time we like to surf, spend time at the beach, and go for family trips in our caravan.

Tenpin bowling centres currently using replai:

Wyncity Keon Park

►︎  Replai CAMERAS: 14
►︎  Tournament Livestreaming ✔
►︎  Bdays and Membership add ons ✔

Wyncity Morwell

►︎  72 hour playback for cams ✔
►︎  Replai CAMERAS: 8
►︎  BDAYs and Membership add ons ✔